We're not an agency. We're your team.
EmbedsLtd was founded on a simple idea: the best software is built by small, senior teams who are deeply invested in the outcome. No juniors learning on your dime. No offshore handoffs. Just experienced engineers and designers doing their best work.
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Our Story
EmbedsLtd started in 2025 when our founders left their roles at top tech companies frustrated by how agencies worked. Too many layers, too little accountability, and too much wasted time.
We built EmbedsLtd to be different: a small, senior team that embeds directly with clients. No account managers playing telephone. No junior devs learning on your project. Just experienced builders working shoulder-to-shoulder with your team.
An year and 50+ products later, that model has proven itself. Our clients stay with us because we deliver results and because working with us actually feels good.
What we believe in
Outcomes Over Output
We measure success by the impact we create, not the hours we bill. Every decision is tied to a measurable outcome.
Radical Transparency
No surprises. Clear communication, honest timelines, and direct feedback. We treat your project like our own.
Craft Matters
Details compound. From code quality to pixel precision, we sweat the small stuff because that's what separates good from great.
Long-Term Thinking
We build software that lasts. Scalable architecture, clean code, and maintainable systems that grow with your business.
The people behind the work
Muhammad Faizan
Founder & CEO
Drives company growth through sales, partnerships, and strong business relationships. Leads the overall vision and represents the company to clients and stakeholders.
Rafay Ali
Co-Founder & COO
Manages daily operations, team coordination, and project execution. Combines great coding skills with the ability to organize teams and keep work moving smoothly.
Arslan Ahmad
Co-Founder & CTO
Leads the technical side of the company, including product development and engineering decisions. Brings excellent coding expertise to build strong and reliable solutions.
Want to join our team?
We're always looking for talented people who care about craft.